Press Release

JadooPLUSTM Announces OTT Distribution Deal for DawnNews Urdu


Nov 11, 2012 - Dubai, UAE and Karachi, Pakistan:Pearl Media Group Ltd. ("PMG") has closed a global distribution deal with The DAWN Media Group for distribution of DawnNews Urdu, a news, current affairs, and feature programming channel from Pakistan broadcasting 24 hours a day in Urdu.

"Dawn is arguably the most known news brand in Pakistan and we're excited to add this content to our Urdu language offering for JadooPLUS viewers worldwide." said, Faisal Aftab, Chief Executive Officer of PMG.

"We're excited about the distribution of our channel through PMG's leading-edge OTT platform, allowing us to reach the Pakistani diaspora in the United States and worldwide through Internet Connected Devices", said Shakeel Masud Hussain, Chief Executive officer at DawnNews.

Under the terms of the deal, DawnNews content will be offered on PMG's OTT content service, JadooPLUSTM. The service consists of Live TV and On-Demand content offerings, targeting South Asian expatriates worldwide via connected devices such as Smart TVs, PCs and Macs, tablets, set-top boxes, gaming consoles, and mobile devices. Currently, JadooPLUS is available on JadooTV Inc.'s Jadoo2 and Jadoo3 set-top boxes.

About Pearl Media Group (PMG)

Pearl Media Group is a content aggregation and dissemination company based in Dubai, offering content owners and consumers multi-platform solutions and service offerings. PMG owns and operates JadooPLUSTM as an Over The Top (OTT) content service consisting of Live TV and On-Demand content. JadooPLUSTM targets the South Asian diaspora worldwide through Internet connected devices such as smart TVs, tablets, set-top boxes, gaming consoles, and mobile devices. 
For more information on PMG

About The Dawn Media Group

The Dawn Media Group began with the launch of the DAWN newspaper in 1947 immediately after independence and has expanded its base from a single newspaper, to an array of publications catering to the varying interests of its readers as well as advertisers.

With the launch of in 1996, the Dawn Media Group was the first Pakistani media group to enter into the electronic media and subsequently with the launch of a 24-hour news, current affairs and lifestyle channel by the name of DawnNews, and it's 24/7 radio channel, CityFM89, the Dawn Media Group made its mark in the field of broadcast media.

For more information on DawnNews visit:

PMG Press Contact

Sumit Ahuja
Mobile: +91 96765 11212

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